The State of Equity

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the state of equity

We’re still not past the systematic racial challenges and discriminatory culture of the advertising ecosystem. How do we sustain productive discourse and design a safer workplace and culture beyond “black tile tuesday”?

Allyship & Action summits are a source of information on allyship and providing tangible next steps on anti-racism in ad land for all. We don’t want anyone on the sidelines during this moment and in the future. We’ll have workshops and talks designed for scalable and sustainable action.

We’ll connect allies to Black creatives and other allies to learn and continue the conversation. We’re a community first and an industry second. Now let’s connect for TRUE allyship.

Date: 10.29 - 10.30
Time: 12:50 PM EDT - 4:15 PM EDT // 5:50 PM U.K. - 9:15 PM U.K.
Single day pass: $40 // Two day pass: $70

agenda

eastern standard time

12:50 PM- 1:00 PM: Waiting Room Fun

1:00 PM - 1:10 PM: Welcome Remarks

1:10 PM - 1:25 PM: Opening Keynote: Mita Mallick

1:25 PM - 1:35 PM: Q&A

1:35 PM - 1:55 PM: wtf is leadership rn?

1:55 PM - 2:05 PM: Q&A

2:05 PM - 2:15 PM: INTERMISSION

2:15 PM - 2:25 PM: SPECIAL SURPRISE

2:25 PM - 3:00 PM: WORKSHOPS

2:25 PM - 3:00 PM: How tf do we show up for our DE&I leads?

3:00 PM - 3:15 PM: Q&A

3:15 PM - 3:45 PM: Wtf is the state of equity for brands in 2021?

3:45 PM - 4:00 PM: Q&A

4:00 PM - 4:15 PM: Closing Keynote: Serena Abbassi

eastern standard time

12:50 PM - 1:00 PM: Waiting Room Fun

1:00 PM - 1:10 PM: Welcome Remarks

1:10 PM - 1:25 PM: Opening Keynote

1:25 PM - 1:35 PM: Q&A

1:35 PM - 2:05 PM: How tf can CMOs promote allyship in the work?

2:05 PM - 2:20 PM: Q&A

2:20 PM - 2:30 PM: INTERMISSION

2:15 PM - 2:25 PM: SPECIAL SURPRISE

2:25 PM - 3:00 PM: WORKSHOPS

2:25 PM3:00 PM: How tf are brands becoming allies in the UK?

3:00 PM3:15 PM: Q&A

3:15 PM - 3:45 PM Bridging the Gap: The Black Community and Law Enforcement

3:45 PM - 4:00 PM: Q&A

4:00 PM - 4:15 PM: CLOSING REMARKS

speakers

Keynote

Closing Keynote

Sereena Abbassi

D&I Thought Leader, UK
@sereenaabbassi

Taking our Activism into the Corporate Space

Moderator
Opening Keynote

Mita Mallick

D&I Thought Leader
@mita_mallick13

Moderator

wtf is leadership rn?

Moderator

Mark Read

CEO, WPP
@readmark

Moderator

Nate Nichols

Founder, Creative Director, Palette Group
@the_nichols

How tf do we show up for our DE&I leads?

Moderator

Wincie Knight

VP Global Inclusion Strategy, ViacomCBS
@winciek

Moderator

Soon Mee Kim

Global Diversity, Equity & Inclusion Officer at Omnicom Public Relations Group

Moderator

Bennett Bennett

Co-founder, 600&Rising
@bennettbennett

Moderator

Tasha Gilroy

Executive Director, Diversity, Equity & Inclusion, VMLY&R
@tdg821

Wtf is the state of equity for brands in 2021?

Moderator

Meg Donovan

Global Director, Brand & Product Marketing, Uber

Moderator

Danielle Henry

Group Director, Integrated Content, Coca-Cola North America

Moderator

Liana Miller

Strategist, Wieden+Kennedy
@liana.teresa

Moderator

Matt Story

Senior Director Global Solutions and Innovation Marketing, Visa
@mattestory

workshops

Moderator
Moderator

Ashley + Walter + Ron + Gabrielle

The Come Up

Learn about “The Come Up”, the paths, the journeys, and how these leaders got to where they are.

Moderator: Ashley Andrews, Moxie, Creative Director

Gabrielle Shirdan, McCann, VP Creative Director

Walter Geer, VMLY&R, Executive Creative Director, Experience Design

Ronald Lewis, Diverse Creatives, Co-Founder

Read More
Moderator
Moderator

LeBaron Meyers + Lily Zheng

@notme.app

For the love of God, can we stop doing the same thing and expecting different results?

#NotMe is the powerful reporting and speak up platform of the future. And by future, we mean now. During this session, we're going to 1) give you a new, PRACTICAL way for every person in attendance to safely and easily speak up and have immediate input/impact in their organizations, 2) call out the fluff and talk-without-action distractions that are hurting both organizations and individuals, and 3) paint the vision of what the very-near-future can and will look like when an employee-owned reporting platform becomes the norm.

LeBaron Meyers, #NotMe, President & Chief Business Officer

Lily Zheng, Diversity, Equity & Inclusion Consultant

Read More
Moderator
Moderator

Team Chegg

@chegg

Belonging, Workplace Isms, & Equity

Why it matters
Addressing “isms” in the workplace
Your authentic self & voice
Building towards equity

Host: Kristal Cobb, Chegg, Director of Culture Belonging, & Diversity

Steven Anderson Chegg, Operations Manager

Jessica Jaramillo, Chegg, CRM & Lifecycle Marketing Manager

Stephanie James, Chegg, Associate Director of Admissions

Read More
Moderator
Moderator

Becky Brinkerhoff + Deadra Rahaman

White Lady Bootcamp

White Ladies, get ready to decenter yourself. It’s time for bootcamp. Join us as we break down the ways that white women fail the Black women around them, and how they can begin to fix it.

Host: Becky Brinkerhoff, The 3% Movement and Arnold Worldwide, Copywriter

Deadra Rahaman, President VP, Brand Planning, Huge

Read More
Moderator
Moderator

Jessie Kernan

We Are Rosie, Head of Strategy & Insights
@kernanjl

Where the bias is hiding

10 unexpected places that bias may be hiding in your organization. this workshop will reveal common and standard practices, policies, and protocols that seem objective, but are really perpetuating inequity within your company and greater society. it will get you thinking differently and questioning everything you never thought to think about through a new lens.

Read More
Moderator
Moderator

Derek Walker

Owner & Instigator, Brown & Browner
@dereklwalker

How Boutique agencies can be more active in the allyship

Boutique agencies can be just as strong of an ally as any other agency when it comes to diversity and inclusion. Some of the largest impacts on the advertising industry have been made by boutique agencies daring to push the limits of convention - challenging the industry to grow and evolve.

Read More
Moderator
Moderator

Akil Benjamin

Director M&C Saatchi Saturday School
@akilrt

Professional work = Activism

How might you turn your professional work into your activism...without changing your job, without being a jerk, without an insurmountable workload? We'll take you through some of the tips we've learned on our journey of Allyship and Action to be a real change-maker within the space your work in. Making a better world for others but also yourself along the way.

Read More
Moderator
Moderator

Jazerai Allen Lord

Co-Founder
@nerdlikejazzy

Checking the Fit

Many brands ask where their consumers are, but they never ask where they are as a brand first. How you connect the work is what makes something extraordinary; the magic is in the method. Check the Fit is the process of finding what's true about the brand, what's true about the consumer, and telling the story in the throughline. By asking the right questions, making the right connections, and building the right teams - internally and externally - brands can form true partnerships that will last beyond specific campaigns or projects, becoming a part of the brand's true story.

Read More

Keynotes

Moderator
Moderator
Closing Keynote

Coming soon...

Moderator
Moderator
Opening Keynote

Parker Molloy

Editor At Large, Media Matters for America
@parkermolloy

How the Conservative Media Universe undermines Social Justice Activism

How tf can CMOs promote allyship in the work?

Moderator

Jen Sey

CMO, Levi Strauss & Co.
@jenseysf

Moderator

Deborah Yeh

CMO, Sephora Americas

Moderator

Ziad Ahmed

CEO, Founder of JUV Consulting
@ziadahmed

Moderator

Fernando Machado

CMO, RBI Global
@fer_machado123

How tf are brands becoming allies in the UK?

Moderator

Olivia Crooks

Founder of Madland Hack

Moderator

Nicola Kemp

Editorial Director, Creativebrief
@nickykc

How tf are brands becoming allies in the UK?

Moderator

Julian Obubo

Partner, Brand Strategy Director, Manifest London
@julianobubo

How tf can brands become true allies in the UK?

Moderator

Collette Philip

Founder/MD, Brand by Me
@brandbycollette

Bridging the Gap: Black Community and Law Enforcement

Moderator

Christena Pyle

Chief Equity Officer, Americas, Dentsu Aegis
@cjpyle

Moderator

Major Matt McCord

Major, Tulsa Police Department

workshops

Moderator
Moderator

Nitika + Imani

Feeling Safe While Working With A Chronic Illness

In a world built on ableism and setup for a very specific type of person to thrive and win, what does work look like when brands and individuals make space for the entire human experience? In this fireside chat we will be discussing the realities of navigating work while living with a chronic illness and/or a disability, how to advocate for yourself while achieving your work goals and how companies can create a work environment that supports every body.

Hosted by: Nitika Chopra, CEO, Founder of Chronicon,@NitikaChopra + @ChroniconOfficial

Joined by: Imani Barbarin Founder, Crutches and Spice

Read More
Moderator
Moderator

Oge Egbuonu + Jen Sey

Use your Voice and Vote!!!

Oge Egbuonu and Jen Sey will discuss the importance and power of using your voice to vote, how it can bring change, why it’s especially important for women and BIPOC. They'll also talk about how individuals and brands can both do their part to encourage voter participation – like the voting PSA campaign Levi’s did with Hailey Bieber and Oge Egbuonu, directed by Oge.

Oge Egbuono, Writer, Producer, Director

Jen Sey, Levi Strauss & Co., CMO

Read More
Moderator
Moderator

Kenny Mac + Daryl Butler

Agencies Must Have Agency

It's always been an agency's role to their client to connect them with the correct audiences. Now, it's more than a responsibility– agencies must actively be pushing their clients to be held more accountable. Join Kenny Mac of Giant Spoon and Daryl Butler of HP as they discuss their collaborative relationship on authentically engaging with diverse audiences that should be accounted for in every campaign plan, and how they're building one for HP right now.

Presented by Giant Spoon

Read More
Moderator
Moderator

Jen Hays + Emily Elyshevitz + Hilary Black

Want to hire more diversely? What’s stopping you?

If you are in a position to search for diverse talent, you’ve likely run into a dead end somewhere along the way. Whether it’s the overwhelming absence of initiatives to increase diversity talent pools, or not getting the necessary support from within the hiring organizations– especially if the diversity quota has been met for the year – there are barriers to entry for these candidates in every direction.  This workshop will help us work together to break down the barriers and unlearn the behaviors and biases that have conditioned our decision making so we can intentionally bring talented, diverse candidates in the door and invest in their growth. No buts. No more celebrating minimal quotas. #HumansOverNumbers Hosted and moderated by Jen Hays, President of The Broad Exchange – Allyship & Action’s official non-profit partner, Participants: Hillary Black, MSW, She/Her/Hers: Co-Founder and Executive Coach with PerQ / at Kay & Black Talent Management / Founding Partner at AIR  Emily (Hunt) Elyshevitz, She/Her/Hers: Creative Management at Ogilvy & Mather/ Owner/Coach of Tejasa Wellness/ Founding Member at AIR

Read More
Moderator
Moderator

Adrienne Lucas + Melony Hughes

HBCU Recruiting: Spread the Wealth to See The Wealth

Black excellence is here. It never left. And it thrives at HBCUs across the country. Agencies must invest to benefit from the value of Black ingenuity; otherwise, it’s theft. Join Melony Hughes of the AAF and Adrienne Lucas of The One Club in a discussion on how agencies can be intentional in how they reach and ally with HBCUs.

Host: Adrienne Lucas, The One Club ,Manager, Diversity & inclusion.

Melony Hughes, AAF Mosaic Center ,Senior Manager DE&I

Read More
Moderator
Moderator

Netta Dobbins

mimconnect, CEO
@nettadobbins @mimconnect

You Got Next: Leveling Up As A Professional of Color.

We’ve all been there. The only person of color in the workplace and Forced to tackle the diversity issues or work on the multicultural accounts. This workshop examines the nuances of navigating the workplace as a person of color and how to make the workplace work for you.

Read More
Moderator
Moderator

Farah Harris

Psychotherapist and Owner
@FarahHarrisLCPC

Title: Racial Inequity and Wellness

A conversation on how race-based trauma has impacted the mental health of BIPOC and helpful self-care tools to maintain your well-being under white supremacy.

Read More
Moderator
Moderator

Rich Miles

The Diversity Standard Collective, CEO + Founder
@diversity_standards_collective

The good, the bad and the ugly stereotypes.

We use stereotypes all the time when representing people in our content. They help us get our audience to understand our characters and our brand in an instant. This can be really effective, but when dealing with multiple diverse communities, how do you know which stereotypes are good, which are bad and which are just downright offensive? With society moving forward so fast, how do we keep up with ever changing stereotypes and stop our brands from ever offending the very people we want to impress.

Read More
Moderator
Moderator

Ro Kalonaros

Global Content & Culture Manager
@yoitsro

wtf is culture, actually?

Go back to the root of culture to understand what it is and is not in the workplace - how both leadership and employees can contribute.

Read More
Moderator
Moderator

Linkit.Black Crew

Founding Team
@linkitblack

From Gatekeeper to Gateway

A discussion with the creators of Link it Black on turning thoughts into action and using your privilege for good.

Vaibhav Bhanot, LinkItBlack, Experience Designer

Mo Osunbor, Facebook, Associate Creative Director

Alexander Reinoso, Spotify, Creative Director

Nick Elliott, LinkitBlack, Creative Director

http://linkit.black

Read More

wtf does change look like from the Black experience.

moderator
Jen Sey
@jenseysf
CMO, Levi Strauss & Co.
moderator
Deborah Yeh
CMO, Sephora Americas
moderator
Ziad Ahmed
@ziadahmed
CEO, Founder of JUV Consulting
moderator
Fernando Machado
@fer_machado123
CMO, RBI Global
moderator
Mark Read
@readmark
CEO, WPP
moderator
Nate Nichols
@the_nichols
Founder, Creative Director, Palette Group

How tf will agency leaders be allies?

moderator
Wincie Knight
@winciek
VP Global Inclusion Strategy, ViacomCBS
moderator
Soon Mee Kim
Global Diversity, Equity & Inclusion Officer at Omnicom Public Relations Group
moderator
Bennett Bennett
@bennettbennett
Co-founder, 600&Rising
moderator
Olivia Crooks
Founder of Madland Hack
moderator
Tasha Gilroy
@tdg821
Executive Director, Diversity, Equity & Inclusion, VMLY&R
moderator
Nicola Kemp
@nickykc
Editorial Director, Creativebrief
moderator
Julian Obubo
@julianobubo
Partner, Brand Strategy Director, Manifest London
moderator
Collette Philip
@brandbycollette
Founder/MD, Brand by Me

How tf can the media be allies?

moderator
Meg Donovan
Global Director, Brand & Product Marketing, Uber
moderator
Danielle Henry
Group Director, Integrated Content, Coca-Cola North America
moderator
Liana Miller
@liana.teresa
Strategist, Wieden+Kennedy
moderator
Matt Story
@mattestory
Senior Director Global Solutions and Innovation Marketing, Visa
moderator
Christena Pyle
@cjpyle
Chief Equity Officer, Americas, Dentsu Aegis
moderator
Major Matt McCord
Major, Tulsa Police Department

Breakout Sessions

moderator
Nitika + Imani
moderator
Ashley + Walter + Ron + Gabrielle
moderator
Oge Egbuonu + Jen Sey
moderator
LeBaron Meyers + Lily Zheng
@notme.app
moderator
Kenny Mac + Daryl Butler
moderator
Jen Hays + Emily Elyshevitz + Hilary Black
moderator
Team Chegg
@chegg
moderator
Becky Brinkerhoff + Deadra Rahaman
moderator
Adrienne Lucas + Melony Hughes
moderator
Netta Dobbins
@nettadobbins @mimconnect
mimconnect, CEO
moderator
Farah Harris
@FarahHarrisLCPC
Psychotherapist and Owner
moderator
Rich Miles
@diversity_standards_collective
The Diversity Standard Collective, CEO + Founder
moderator
Ro Kalonaros
@yoitsro
Global Content & Culture Manager
moderator
Jessie Kernan
@kernanjl
We Are Rosie, Head of Strategy & Insights
moderator
Derek Walker
@dereklwalker
Owner & Instigator, Brown & Browner
moderator
Akil Benjamin
@akilrt
Director M&C Saatchi Saturday School
moderator
Linkit.Black Crew
@linkitblack
Founding Team
moderator
Jazerai Allen Lord
@nerdlikejazzy
Co-Founder

faqs

Who is invited?

Everyone in the advertising industry from account managers to the c-suites; freelancers, agencies, production companies, brands – everyone.

How much is it?

Pricing: $40 for 1 days, $70 for 2 day pass, if this isn't feasible we have scholarships available above the registration form.

Where will the summit be hosted?

Virtually on YouTube and Zoom.

What is a breakout session?

We have virtual breakout sessions scheduled to connect directly with these folks between sessions. You'll also network with each other.

register

sponsors

Presenting

omnicom group
Ogilvy
Visa
NBC Universal
Chegg

Executives

Havas
Denstu Aegis

Affiliates

VLYM&R
Nike
Giant Spoon
Spotify
WPP

Partners

One Club For Creativity
RADCAT
The 3% Conference
The Avail List
The Broad Exchange
Valence
We Are Rosie
Wieden + Kennedy
Working Not Working
mim connect